Indian Vice President M. Venkaiah Naidu recently launched a social super app Elyments. On July 25th, 2020 Naidu declared it as the first official social super app of India.
He said “India is an IT powerhouse and we have some of the world’s best-known names in the field. With such a huge pool of IT professionals, I feel there should be many more such innovations coming out in future”
The launch and announcement come just after the ban of 59 popular Chinese apps by the Indian government. Tiktok, Share Chat, Roposo, Bolo Indya, Chingari, and Likes are top of those. The ban made an opportunity to develop Indian apps to fill the gap.
However, the Elyments app is here to compete with some big global giants. Further, it can take over social interaction apps like Facebook, Whatsapp, and Instagram.
More than 1000 IT Indian professionals took part in building the app. In addition to that, it will operate on servers based in India. Moreover, the app has more than 500,000 downloads till now and it is increasing. The claim is that every conversation is the end to end encrypted and the main focus is on the privacy of the users.
The main features the users can enjoy are :
- Interaction and connection with family and friends.
- Share daily updates
- Networking with people having similar interests
- Discover new interests and work on older ones
- Make perfect audio and video calls.
The VP added:
“It is aimed at giving a new boost, a quantum jump to the economic potential of the country by strengthening infrastructure, using modern technologies, enriching human resources, and creating robust supply chains”
There is no doubt that India is 17.7% in the world’s population, whereas China is 18.47%. Whereas, China already banned apps like Facebook, Whatsapp, and Instagram. So if Indians shift their use of social apps from these to elyments, they can surely give a tough time to these giants.
However, the Elyments app is also facing login and bugs issues, which can create a bad user experience. Let’s see how the app will improve and provide seamless service to the users.